Press Releases

Diageo Promotion Unit Breaches Code of Practice


A promotional counter top unit produced by Diageo has been found to breach marketing rules by the Independent Complaints Panel. Read more

Portman Group Responds to APPG Manifesto


“The vast majority of adults in the UK enjoy alcohol responsibly, and government statistics clearly show significant declining trends in consumption, alcohol-related crime and drinking among... Read more

Portman Group responds to London Mayor’s ‘sobriety tags’ announcement


It is right that there should be serious consequences for those that break the law and blight town centres with drunk and disorderly behaviour. Read more

Parents ‘in the dark’ on decline in underage drinking


Portman Group research reveals parents’ lack of awareness of downturn in alcohol consumption by 11-15 year olds Read more

School’s Centenary Beer breaks alcohol marketing rules


The packaging of a beer produced for a school has breached alcohol marketing rules for appealing to under 18s, after a ruling made by the Independent Complaints Panel (Panel). Read more

Pernod label breaks alcohol marketing rules


The packaging of Pernod, an anise-based spirit, has been found in breach of alcohol marketing rules for failing to communicate its alcoholic nature with absolute clarity (paragraph 3.1). Read more

Complaint about WKD Cocktail Promotion Upheld


A WKD Halloween Cocktail Cauldron promotion has been found to breach alcohol marketing rules for encouraging immoderate consumption. Read more

Direct Beers in breach of alcohol marketing rules


Ten products produced by independent brewer Direct Beers Ltd have been found to breach the Portman Group’s Code of Practice on the Naming, Packaging and Promotion of Alcoholic Drinks. Read more

500ml Cans of Tennent’s Super Break Alcohol Responsibility Rules


The packaging of 500ml cans of Tennent’s Super, a 9% ABV beer produced by AB InBev UK, has been found to encourage immoderate consumption after a ruling by the Independent Complaints Panel (... Read more

Panel: Breezer Orange and Watermelon do not breach Responsibility Code


The Independent Complaints Panel (Panel) has ruled that Breezer Watermelon and Orange flavoured wine-based drinks do not contravene alcohol marketing rules as set out in the Code of Practice... Read more

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